Sales and marketing

This section contains tips and advice on a range of sales and marketing issues.

A 16 point marketing plan: Simple tips for effective marketing.
A customer satisfaction survey: Knowledge is power when it comes to customer satisfaction.
A networking strategy: Effective networking checklist.
Benchmarking and competitor analysis: Conducting a competitive analysis.
Encourage customer complaints: Turn complaints into outstanding service.
Keep your sales force selling: Do your sales staff spend more time on admin than sales?
Marketing versus selling: Know what your customers want.
When the customer is not right: Sometimes you have to fire a bad customer.
Your customers' experience: Your customers won’t always tell you when they’re unhappy.

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18 Jul 2019

Fraud 'costing UK businesses £130 billion each year', report suggests

A report published by the Centre for Counter Fraud Studies at the University of Portsmouth has suggested that fraud costs UK businesses £130 billion each year.

17 Jul 2019

Wage growth 'accelerates to highest rate since financial crisis'

Data published by the Office for National Statistics (ONS) has revealed that UK wage growth increased to 3.6% in the year to May 2019 - representing the highest rate since the financial crisis in 2008.

16 Jul 2019

HMRC urges firms to register for MTD for VAT before August

HMRC is urging businesses to register for Making Tax Digital for VAT (MTD for VAT) before the 7 August VAT filing date.

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Sales and marketing

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Fraud 'costing UK businesses £130 billion each year', report suggests

Wage growth 'accelerates to highest rate since financial crisis'

HMRC urges firms to register for MTD for VAT before August