Sales and marketing

This section contains tips and advice on a range of sales and marketing issues.

A 16 point marketing plan: Simple tips for effective marketing.
A customer satisfaction survey: Knowledge is power when it comes to customer satisfaction.
A networking strategy: Effective networking checklist.
Benchmarking and competitor analysis: Conducting a competitive analysis.
Encourage customer complaints: Turn complaints into outstanding service.
Keep your sales force selling: Do your sales staff spend more time on admin than sales?
Marketing versus selling: Know what your customers want.
When the customer is not right: Sometimes you have to fire a bad customer.
Your customers' experience: Your customers won’t always tell you when they’re unhappy.

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25 Oct 2021

'Bank of mum and dad' financing half of first-time purchases, research finds

Research carried out by property group Savills has found that half of first-time buyer home purchases are financed by the so-called 'bank of mum and dad'.

22 Oct 2021

Manufacturing activity remains firm, but supply pressures mount, says CBI

UK manufacturing output volumes in the quarter to October grew at a similarly firm pace to September, according to the Confederation of British Industry (CBI).

21 Oct 2021

FSB study shows small firms losing £25 billion per year to tax admin

A study carried out by the Federation of Small Businesses (FSB) has showed that small firms are losing £25 billion per year as compliance costs and time lost to dealing with tax admin soar.

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Sales and marketing

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'Bank of mum and dad' financing half of first-time purchases, research finds

Manufacturing activity remains firm, but supply pressures mount, says CBI

FSB study shows small firms losing £25 billion per year to tax admin